I don’t think ever. Twitter has too big of a brand name and recognition, where X does not, and they’ll keep coasting on it (their emails to you still say “formerly known as Twitter”). News sites and places will keep calling it Twitter because X is too confusing of a name, and certain parts of their reader-base will simply have no idea who it is that they’re on about, and some social media will call it Twitter because X is a silly name, and they do not respect Elon Musk’s rebranding of Twitter in much the same way that he does not respect his daughter’s name or identity.

X is just a vague term though. It’s also often used as a placeholder for unknown or variable things. So the “formerly Twitter” is going to stick for quite a while.

It’s like naming a product “The Thing”. Anyone who talks about it will always have to clarify what Thing they are talking about basically forever.

We didn’t stop hearing Prince referred to as “the artist formerly known as Prince” until he changed his name from that symbol back to Prince.

I expect the same for the website formerly known as Twitter.

No one likes their x

Everyone collectively agreed x is stupid and I hope spite will make sure this sentiment never changes

It’s still twitter now and always will be so it doesn’t matter.

Forever, unless they start calling it Xcom (which would then be confused with the game) X itself could also mean Xorg (https://x.org) which is a lot older. Not to mention that it looks like someone forgot to remove a placeholder “in the site X, many people talk about…”

Twitter is the only time I will ever be okay with deadnaming.

Without another name change, I don’t think that phrase will ever go away, for the simple fact that X as a name is too short and nondescript. In speech, X could refer to a someone you broke up with, or it could just be the beginning of another word, serving as a prefix. In text, it could refer to the actual letter itself, or the close button on a window, or a placeholder, or something NSFW.

There’s simply too many ways that X can be interpreted that even if people associate Twitter with X, people will still specify “formerly Twitter” just to avoid confusion

Hopefully in a year or two they’ll eventually just call it Twitter or maybe if we’re lucky it will go out of business and then they’ll probably still just call it Twitter because the X thing would then have just been a short lived portion of its overall lifespan.

I’ll keep calling it twitter as long as musk keeps deadnaming his daughter

I never stopped calling it Twitter. X is a window manager, a letter of the alphabet, or the most algebraic variable name. It’s not a name for a company.

Forever, because X looks like a placeholder and media wants to be clear so they use the name that people actually associate with that trash website. It will never just be X because it is a terrible name for a business.

As long as it makes Musk mad 😂

I think one of the reasons why we’re still seeing this dome by journalists is because Elon’s takeover is probably relevant to whatever it is they’re reporting. I’ve definitely seen articles just refer to it as “X”. But whenever it’s a story about some crazy racist shit someone said or how poorly their advertising business is doing, it’s “formerly Twitter”.

That said, I think online people who aren’t writing for news outlets and aren’t insane will — for the most part — always call it Twitter out of spite until the site either dies or Musk sells it and it changes back.